I’ve got something embarrassing to admit. I paid to get a few reviews on Instagram. I figured since my usual attempts at advertising weren’t paying off, I’d spend a little money to get some views. Some one offered, so why not try it?
Because it’s all a scam, that’s why. They saw my recent promotional posts and decided to inundate me with review requests. I was fielding several a day, mostly saying, “no thank you, maybe next month,” but some I took just to see how it went, giving them the benefit of the doubt. Some were well-written, some looked like they were written by a concussed donkey, and no one read past the first chapter or two.
I asked other self-published authors about them, and I was told by one and all: SCAM. The proof was received after I blocked them. I got a threatening email from one scammer (who wanted to charge me $85 for a review and interview package) claiming that if I didn’t pay up, he and his “influencers” would give me 1 star reviews on Amazon, hounding me night and day until I paid up. Not gonna happen.

Long story short, if you are a writer and anyone offers to review your book for money, BLOCK THEM. Don’t even engage. I do this all the time with scam phone calls. At my job, I can recognize one in seconds. But I wanted to believe that some people were good, so I took a chance. Lesson learned.

P.S. I took a screenshot of the scammer’s threatening email, along with his other blocked email account. Always save the evidence.

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Written by Mark Rude
Mark Rude is the author and illustrator of 'The Cindra Corrina Chronicles,' and epic fantasy series, and 'Devon, the Demon Duck From Hell,' an urban fantasy satire. He was also the character illustrator for 'The Hollows Insider' by Kim Harrison, published by HarperCollins.